/ Berättarministeriet
Once upon a time…
Direction
Berättarministeriet is a non-profit creative writing centre where children and youths immerse themselves in different forms of storytelling. The organization offers free creative writing workshops in socially deprived communities.
Here kids can let their imagination roam free. The impact is both deeply personal – after all, what is more important than finding, exploring and sharing your own voice? – and of great importance to the wider community. The mission is to contribute to equality through the written word.
Physical books mean the world to kids. So does the ability to read them online to friends and family.
Creation
We created a visual backdrop that is emblematic of Berättarministeriet, symbolizing that the pen is mightier than the sword. Various digital units followed, including a bookshelf that fills up with the children’s own creations. Who wouldn’t be tickled by titles like “The hunt for the missing parents,” or “The squid that couldn’t fit in the merry-go-round”?
Activation
Berättarministeriet has enjoyed extensive exposure, even winning the 2015 Social Entrepreneur Award. The organization is currently found in three locations across Sweden, with workshop number four ready to open its doors in Göteborg.